Alec Mills | Becoming a sustainability entrepreneur
Alec Mills
Co-Founder of DAME.
Alec is the Co-Founder of sustainable period brand DAME, best known for launching the world’s first reusable tampon applicator in 2018. Previously, he spent 3 years running the UK tampon subscription service, Sanitary Owl. It was here he witnessed the plastic waste, toxic ingredients, and shameful language used by the industry. He co-founded DAME to rewrite the narrative around periods, provide real choice, and improve life for girls and women around the world. As the Head of Brand, Product and Marketing Alec has been responsible for bringing some game-changing campaigns to life, including the first ever tampon string to be shown on public advertorial, featuring on the side of 200 London buses. He has written for newspapers and spoken on panels, mostly about his main passions - impact and design.
In this episode of the Footprint Futures podcast we talk with Alec Mills, Co-Founder of DAME, on how to become a sustainability entrepreneur.
During the episode we approach:
The importance of gender equality and empowering women.
The challenges when starting a new business.
Dealing with the financial challenges of launching a business.
Designing sustainable product.
Growing your eCommerce and find customers.
Learnings from managing B2C and promoting DAME on the shelves.
Sustainable practices and methods Alec would recommend to other businesses.